Although most affordable ways of getting new customers may be establishing your online presence, entrepreneurs at the start of their business often have limited budgets. How can you, as a small business owner, get a professional website that delivers results…
Author: Wise Web Group
“We Don’t Need a Marketer” – How Small Businesses Try to Save on Marketing and Lose Money
Small business owners often think that offering a good product or service is enough for effective promotion. But even the highest quality product won’t sell just because it exists. Making the sales wheel turn is a serious and laborious marketing…
Is Your Website Due for a Redesign? 7 Signs It’s Time for an Upgrade
As a small business owner, having an effective online presence is crucial for reaching local customers in 2023. But how do you know if your website needs a refresh to keep up with the latest trends and optimization practices? Here…
Why Customer Reviews Should Be a Top Priority for Your Small Business
As a small business owner, you know how vital word-of-mouth referrals can be for bringing in new customers. In today’s digital world, online customer reviews have become the modern version of word-of-mouth marketing. Reviews on sites like Yelp, Google, and…
People with Impairments Having Difficulties Accessing Your Web Content
The topic of accessibility has gained increasing attention, but it’s still often limited to physical accommodations, such as ramps or barrier-free spaces. Many people underestimate the proportion of the population affected by disabilities. There are still even business owners who…
5 Common WordPress Mistakes Small Businesses Make and How to Avoid Them
Many small businesses use WordPress to build their websites because it’s an affordable and user-friendly content management system. However, if you’re new to WordPress, it’s easy to make mistakes that can negatively impact your site’s compliance, performance, and SEO. Here…
Does Your Small Business Website Have These 5 Common Issues Hurting Its Performance?
Having a website is crucial for any small business today, but many owners don’t realize that a poorly optimized site can seriously hurt their success. If your website isn’t bringing in leads and sales like it should, it likely has…